The Book of New Zealand is a pop-up book type of installation based on The Hobbit: The Desolation of Smaug and brought to Los Angeles by Tourism New Zealand. It shows four of the filming locations in New Zealand and, amazingly, has four of the actual film sets from The Desolation of Smaug!
The installation is the size of two tennis courts and Voxy.co.nz say that, ‘Digital content featuring Oscar-winning Kiwi filmmaker Peter Jackson, director of The Hobbit Trilogy, will blend the magic and fantasy of Middle-earth with the reality of the striking and diverse locations across New Zealand where the film Trilogy was made.’
The exhibition sets out to promote business and the film industry in New Zealand as well as tourism.
Tourism New Zealand’s Chief Executive Kevin Bowler says,”New Zealand has come to California with a spectacular display that will be open for five days. You will literally step into a giant book of New Zealand and travel through four of the principal filming locations for The Hobbit: The Desolation of Smaug.
“From afar, the Book depicts New Zealand, but then, as you step inside its pages, the locations from the movie come alive as you walk through actual film sets.
“We are delighted to be a part of the worldwide media programme in Los Angeles, and believe The Book of New Zealand will motivate all those who experience it to share the wider New Zealand story.”
The Book of New Zealand will open at the Beverly Hilton Hotel in Beverly Hills, California, on Saturday, 30 November 2013 when entrance is by invitation only. Fans need not despair, however. There will be special Public Day tour on 4 December.
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